With the increasing emphasis on digital inclusivity, ADA website accessibility is no longer optional—it’s a necessity. The Americans with Disabilities Act (ADA) requires businesses and organizations to ensure their websites are accessible to all users, including those with disabilities. Failing to meet these standards can lead to lawsuits, lost customers, and reputational damage. Yet, many websites still make common ADA website accessibility compliance mistakes. Below are the top 10 errors and how to fix them.
Many ADA non-compliant websites fail to provide alternative text (alt text) for images, making it difficult for visually impaired users who rely on screen readers to understand the content.
Ensure all images have descriptive alt text that accurately represents the image’s content and function. For decorative images, use empty alt attributes (alt="") to allow screen readers to skip them.
Users with mobility impairments often rely on keyboards rather than a mouse. Many websites fail to support full keyboard navigation, making them ADA web compliance violators.
Test website navigation using only the keyboard (Tab, Shift+Tab, Enter, and Arrow keys). Ensure users can access menus, buttons, and forms without needing a mouse.
Low contrast between text and background makes it difficult for visually impaired users to read content.
Follow WCAG guidelines by ensuring a contrast ratio of at least 4.5:1 for normal text and 3:1 for larger text. Tools like the WebAIM Contrast Checker can help.
Many online forms lack proper labeling, making it hard for screen readers to identify input fields.
Use descriptive labels and associate them with input fields using the <label> HTML tag. Avoid using placeholder text as the sole method of providing instructions.
Videos without captions or transcripts exclude users who are deaf or hard of hearing.
Add closed captions to videos and provide transcripts. Platforms like YouTube offer automatic captions, but manual corrections ensure accuracy.
Generic link text such as "Click here" or "Read more" does not provide context to users with screen readers.
Use descriptive anchor text that informs users about the link’s destination, e.g., "Download the ADA Compliance Guide."
Audio or video that auto-plays without a way to pause, stop, or adjust volume can disrupt users with disabilities.
Provide user controls for media playback. Avoid auto-playing audio unless necessary.
Many websites provide PDFs or other documents that are not formatted for screen readers, making them inaccessible.
Use accessible document formats by tagging headings, adding alt text to images, and ensuring text is selectable. Convert important PDFs into accessible HTML pages.
Dynamic elements like pop-ups, modals, and dropdowns often lack ARIA attributes, preventing screen readers from interpreting them correctly.
Use ARIA roles and attributes to define interactive elements properly. For example, use aria-label for buttons and role="alert" for notifications.
Many businesses assume their website is accessible without conducting actual testing.
Regularly test your website using accessibility tools such as WAVE, Axe, or Google Lighthouse. Conduct user testing with individuals who have disabilities for real-world feedback.
Ensuring ADA website accessibility is not just about avoiding legal trouble—it’s about providing an inclusive experience for all users. By addressing these common mistakes, businesses can enhance their website’s usability, improve SEO, and reach a broader audience. Neglecting accessibility can lead to potential lawsuits, harming a company’s reputation and finances. If you suspect your website falls into the category of ADA non-compliant websites, take action now to make the necessary adjustments. Beyond website accessibility, digital security is another crucial concern. Businesses handling sensitive information should also consider consulting an identity theft lawyer to protect customer data and mitigate risks. Prioritizing both accessibility and cybersecurity ensures a safe and inclusive online experience for all users.